Work With Me – Lux Leadership Coaching
Break Out of the People Pile. Elevate Your Influence. Lead with Purpose.
Book Discovery Call— Secure Your October 2025 SpotI’ll never forget the day my mentor, John Maxwell, looked me in the eye and asked:
“Dwayne, what are you going to do to get out of the people pile?”
The “people pile” is where talented leaders blend in, markets are oversaturated, and potential goes unnoticed. John wasn’t just asking me a question — he was challenging me to rise.
That conversation became a turning point. He coached me to greatness, and since then I’ve gone on to close nearly a billion dollars in sales, speak on some of the most significant platforms, and develop high-performing teams and transformational leaders across multiple industries.
Today, as a Certified John Maxwell Speaker, Coach, and Trainer with nearly two decades of leadership and business experience, I coach ambitious leaders like you to break out of the people pile, elevate your influence, and lead with purpose without compromising who you are.
"Through our coaching, I gained clarity on my leadership value, aligned my work with my deeper purpose, and positioned myself for opportunities I truly wanted. The result? I landed a Dean role, stepped into six-figure leadership, and now I’m transforming lives in my institution every day." - Maliek Sterrett
 Your Path to the Next Level
You already have the talent, drive, and potential.
What you need now is a proven framework, personalized coaching, and a space where you can be sharpened so you can step fully into your next level of leadership.
That’s why I’ve designed three signature coaching experiences to meet you exactly where you are in your journey.
Lux Leadership Coaching ExperiencesÂ
Lux Ignite - 3 Months
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Perfect for:Â Gaining clarity, direction, and an immediate action plan to create momentum.
In just 90 days, you’ll go from feeling overlooked to leading with clarity, confidence, and a step-by-step plan for your next move. You’ll leave with immediate wins, renewed motivation, and the strategies to position yourself for bigger opportunities.
That’s exactly what happened for Shane, a leader in the public transportation industry who was juggling career growth, family responsibilities, graduate school, and ministry. Within our first two months of coaching, he earned a promotion and stepped into leadership over a team of nearly 30 people. His department was navigating major transitions, and together we built a plan for him to lead with confidence while keeping work and life in balance. Since then, he’s successfully led his team through change, maintained his personal balance, and graduated with his Master’s degree.Â
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Lux Ascend - 6 Months
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Perfect for:Â Expanding your influence, increasing visibility, and positioning yourself for your next big promotion or opportunity.
Over six months, you’ll develop the influence, confidence, and leadership presence that get you noticed and respected. You’ll have a visibility plan, refined communication skills, and the tools to lead at a higher level — all while staying true to your values.
Alicia, a government IT professional, came to me at a pivotal crossroads, asking herself, “What’s next?” She had already accomplished great things in her career, but she wanted deeper fulfillment and direction. Through a deep discovery process, we uncovered her core values, clarified the unique significance she brings to the world, and built a clear roadmap for her next chapter. Today, Alicia is thriving in her career and, alongside her husband, has launched a successful marriage coaching business that’s helping couples build stronger, healthier relationships. She’s fulfilled, impactful, and walking fully in her purpose.
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Lux Legacy - 12 Months
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Perfect for:Â Committing to long-term transformation, building a legacy, and mastering your leadership influence.Â
Over a full year, you’ll transform not just your role, but your entire leadership identity. You’ll master executive presence, grow your influence across industries, and create a leadership legacy that impacts generations. This is deep, sustained growth the kind that positions you as the one to watch.
I’ve seen this kind of transformation firsthand with a Director of Threat Intelligence and Vulnerability in a large government agency. Despite managing critical security functions that protected thousands of people, she felt under-recognized and struggled to gain visibility at the executive level. Through our coaching, she strengthened her executive presence, restructured her team for greater efficiency, and positioned herself as a trusted strategic partner. The shift not only elevated her credibility but expanded her leadership impact across the organization.
Book Discovery Call
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Is Lux Leadership Coaching Right for You?
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This is for you if:
-  You’re an ambitious leader who knows you’re capable of more, but feel overlooked or undervalued.
-  You’re ready to take intentional action toward promotions, influence, or launching your own business.
- Â You want to lead with authenticity and impact without playing the politics game.
- Â You value expert guidance, accountability, and a proven framework for growth.
-  You’re willing to invest time, energy, and resources into your own development.
This is not for you if:
-  You’re looking for a quick fix without putting in the work.
-  You’re not open to feedback, new strategies, or self-reflection.
- Â You want generic training instead of a tailored, hands-on coaching experience.
-  You’re comfortable staying in your current position, even if it means your potential stays untapped.
Exclusivity & Enrollment
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To protect the quality of your coaching experience, Lux Leadership Coaching is limited to just 10 private clients at a time.
Enrollment opens quarterly — the next enrollment is October 2025.
Your Next Steps
Your next level won’t wait and neither should you. The leaders who get results are the ones who act before the opportunity passes.
Click below to apply for your complimentary discovery call. We’ll map your breakthrough, see if Lux Leadership Coaching is the right fit, and secure your spot before enrollment closes.
Apply Now — Secure Your October 2025 Spot